Our Work / Media

The practice of buying media is more than just a simple estimate of what type of people are engaging with the most popular radio stations, television shows, websites and apps. Media buying is a complex and ever-changing analysis of revenue information, negotiations and a solid understanding of the needs of the client. When it comes to placing a media buy, there are many factors that come into play. What is the budget? Where is the target audience(s)? And most importantly, what form of media is offering the best access to that audience at the most affordable rate? The act of buying media may sound simple but the actual inner workings of media buying sound complicated because they are.

The team at Oswego Creative has been in the practice of media buying for more than two decades. Media buyers at Oswego Creative have years of experience not only buying traditional media like television and radio but have also have considerable experience in placing digital media across some of the biggest online properties. Oswego Creative has represented clients with diverse target audiences, small and large budgets and a variety of campaign sizes. We have a proven track record in selecting the right spots and negotiating the best price possible for clients.

If you are looking for the development of a high-quality media campaign, Oswego Creative can provide it all and more.

Broadcast Media

Broadcast TV, streaming services and over-the-air and digital radio offer scale and reach for effective and targeted brand building. Our team of TV and radio advertising specialists provide innovative solutions for our clients across local, regional and national outlets.

Pay Per Click (PPC)

As a Google Partner Agency we have market-leading industry insights and utilize industry leading paid search tools that allow us to create comprehensive, performance-based PPC campaigns – optimised daily to produce the very best results.

Display Advertising

Delivering your add to the right audience across all of their devices, using the latest in data profiling to serve relevant and interesting ad experiences to the end user.

Print Media

TV and Radio offer scale and reach with effective and targeted brand building. Our team of TV and radio advertising specialists provide innovative solutions for our clients across local, regional and national stations.

GeoTargeting and GeoFencing

Location-based technology is opening up a world of possibilities for advertisers. We deliverer your content to your target audience based on their unique geographic location be it by city or zip code level, via IP address, GPS signals and geo-fencing.

Outdoor Media

Traditional or digital, static or mobile, targeted by area or by audience and day-part, we create outdoor media campaigns that suit your needs and get your message out to your intended audience.